GAMEE Launches Gold Fest, Bringing Telegram’s Largest Ever Prize Pool to Its Gaming Application
31.03.26 GAMEE, a leading mobile gaming platform on Telegram and subsidiary of AlphaTON Capital and Animoca Brands, has officially launched Gold Fest, a large-scale gaming event featuring a $500,000 reward pool in gold-backed tokens and gold-themed Telegram Gifts, making it the largest prize pool ever introduced to Telegram gaming.
Running directly within the GAMEE Telegram app, Gold Fest introduces a new approach to rewards, where players earn a proportional share of the total prize pool based on their in-app activity. The event is designed to move away from winner-takes-all mechanics, instead rewarding participation across a wide player base.
Players can collect their share by playing games, completing quests, and inviting friends to earn Energy, which is used to progress across the in-app “Prize Board.” Landing on reward tiles grants Energy or Gold Points, which determine each player’s share of the total reward pool.
At the end of the event, Gold Points are converted into gold-backed tokens, which are then distributed directly to players’ TON wallets.
Gold Fest is supported by the TON Foundation and sponsored by Flashy Gold and nGRND, bringing together gaming, digital ownership, and real-world asset backing. At the end of the event, rewards will be distributed via the Flashy app, where players will receive their allocated gold-backed tokens.
nGRND’s model introduces tokenized access to in-ground gold reserves and ESG-based climate+ rewards, allowing value to be brought on-chain without traditional extraction. This approach aligns with a broader shift toward more sustainable, asset-backed digital economies.
“Gold Fest is about taking something whose value everyone already understands — namely gold — and making it accessible in a completely new way,” said Martin Zakovec, CEO of GAMEE. “Rather than a small number of winners, we’ve built a system where everyone who participates earns a share. It’s simple, transparent, and designed for how people actually play our games on Telegram.”
“We’re excited to contribute to what we believe is the largest RWA activation ever on Telegram“, said Michael Gord, CEO of Flashy. “Gold Fest marks a turning point, where real-world assets begin powering digital experiences at scale. At Flashy, we see this as the beginning of mainstream adoption for RWA-backed rewards across global consumer networks.“
With over a decade of experience building games on Telegram, GAMEE has focused Gold Fest on accessibility and ease of use. Players can join instantly through Telegram, with no downloads or complex onboarding required.
Take part now in the GAMEE app on Telegram: https://t.me/gamee
About GAMEE
GAMEE was founded in 2015 and is a subsidiary of AlphaTON Capital and Animoca Brands. GAMEE is a high-engagement mobile gaming platform focused on onboarding a mass gaming audience to Web3. It has over 119 million registered users and has served over 10 billion gameplay sessions across multiple ecosystems. GAMEE’s WATCoin airdrop collectively onboarded 4 million user wallets into the TON ecosystem. The company has partnered with over 40 major Web3 communities including Azuki, Mocaverse, Notcoin, The Sandbox, and Cool Cats. Learn more at www.gamee.com or get updates by following on X.
About Flashy Group
Flashy Group is building the For-Gold Economy, an ecosystem of consumer applications where users earn digital gold rewards for qualified behavior across gaming, social participation, and online engagement. Flashy’s Play-For-Gold programs include Dig It Gold Game, the world’s first Play for Gold game, and Flashy Social, and are designed to bring real-world-backed incentives to everyday internet activity.
About nGRND
nGRND Inc. is a land management and sustainability company that supports verified gold discovery and enables its monetisation by keeping it in the ground for property owners and investors. Avoided mining addresses the critical need to transition to a low-carbon and more sustainable climate positive economy and additional long-term alternative land use empowers monetisation opportunities through origination of sustainability and other ESG programmes.
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